Who we are
Inside Outbound China - Sedlinger & Associates is a boutique hotel and tourism sales representation company specializing exclusively in the Greater China outbound travel market.
The company was founded by market experts Oliver Sedlinger and Feng Wei in order to work very close to actual market demand and to serve international tourism suppliers regardless of their location and product.
Rooted in 25+ years of continuous and consistent business activity in the market, our team has earned the respect and trust of the Greater China outbound travel industry.
Our team of five consists of highly skilled experts that each have at least 10 years of experience in the market and are very well recognized and respected throughout the industry.
Our business network in the Chinese market includes all types of players, such as wholesalers, tour operators, travel agents, OTA, DMC etc, as well as industry media, consumer media, special interest communities, KOL and influencers.
Our clients come from different fields, such as hotel groups, resorts, destinations, transportation, marketing alliances, dmc incoming and other travel services - but they all share the wish to develop business from Greater China.
With bases in Beijing and Hongkong we are positioned right at the pulse of the market and able to advise and guide our clients in this very dynamic market.
To maintain the very high quality of our service, we deliberately limit the number of clients we take on at a time.
SEDLINGER & ASSOCIATES
HOTEL & TOURISM SALES REPRESENTATION
INSIDE OUTBOUND CHINA
HONGKONG:
1305 STERLING CENTRE
11 CHEUNG YUE STREET
CHEUNG SHA WAN
KOWLOON, HONGKONG, CHINA
BEIJING:
SHI LI PU COURTYARD A1
BEIJING CAPITAL A-Z TOWN BUILDING 2
100025 CHAOYANG DISTRICT, BEIJING, CHINA
TEL & FAX: +86 10 84567913
E-MAIL: OFFICE(AT)SEDLINGER.COM
HONGKONG COMPANY REGISTRATION 2283438
FOLLOW OLIVER'S MARKET UPDATES ON LINKEDIN
PROUD MEMBER OF WORLD HOSPITALITY ALLIANCE
LAST UPDATE: October 21, 2026
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