FAQ

Which market areas do you cover?

We cover Hong Kong, Taiwan and Mainland China, including major economic hubs such as Beijing, Shanghai, Guangzhou, Chengdu, Shenzhen or Hangzhou, as well as many other cities.

Do you work B2B or B2C - or both?

Our focus is on B2B. We use our networks, experience and tools to engage suitable contacts in the Greater China travel industry for our clients. We introduce the client and their product to potential buyers, generating business requests and revenue. We also offer B2C services online and offline when it makes sense within the overall strategy.

How strong is your network?

Our network is both wide and deep. With many of our buyers we have worked successfully for years, so there is a very high level of trust and credibility. Since the role for our clients is fundamentally a sales one, this trust is essential in giving us access to decision makers. On average, we maintain a database of 1500 - 2000 current contacts which is constantly updated.

What kind of trade contacts do you have?

We have close relationships with all types of Chinese trade partners and buyers, including tour operators, wholesalers, OTA, DMC, MICE, TMC, high-end travel agents and luxury advisors, as well as other important players such as airlines or media. Based on each client's individual strategy, we identify and engage the most suitable contacts.

How do you work with your clients?

It begins with in-depth personal conversations identifying needs, resources and goals, leading to an individual market strategy. Based on that, we provide a proposal detailing all activities, a time frame, as well as transparent pricing, KPI, targets and reporting. Upon acceptance, we begin carrying out all tasks as planned, supported by regular updates and reports, usually on a monthly basis. We do not replace your sales team, instead we act as your outsourced China sales office, developing trade relationships and commercial opportunities together with you.

What credentials do you have for your market expertise?

Apart from our proven track-record of 25 years of consistent and successful business activity in the market, we believe that the trust placed in us by our clients provides the most compelling evidence of our capability. Out of respect for our clients, we limit public details on our work for them but details are available upon individual request.

What public credentials are available?

Our participation in more than a hundred public events is well documented. Also, our expertise is very well recognized within the travel industry and documented by many public interviews and mentions.

This includes English speakig media such as Skift, Travel Weekly Asia, Hospitality Net, China Daily, Channel News Asia, China Daily Asia, Straits Times, or South China Morning Post.

There are, of course, also many media remarks in Chinese speaking media, both industry media such as National Tourism Magazine, TTG China, Travel Weekly China or Travel Agent Magazine, as well as mass media such as Sina, Sohu, Ifeng, Netease or the Paper. Additionally, Oliver Sedlinger also has a public entry in the Chinese Wikipedia Baidu Baike.

Our co-founder and CEO Oliver Sedlinger is recognized as a leading global expert on the market and has been invited as speaker and panellist on many occasions. He is also very active publicly on Linkedin sharing Market News & Know How.